THE WOMAN'S BUSINESS
THE WOMAN'S BUSINESS THERAPIST:
ELIMINATE THE MINDBLOCKS & ROADBLOCKS TO SUCCESS
Chandler House Press, $23.50
The 12 Most Valuable Lessons to Help Women Business Owners Succeed
Eight million women business owners generate over three trillion dollars annually,
and they already employ nearly 30% of the work force. Women across the country are
making a huge difference in the workplace and business arena. Their enormous economic
and social impact is also being felt in their personal lives, in their communities
and around the globe.
The Woman's Business Therapist: Eliminate the MindBlocks© and RoadBlocks to
Success, (Chandler House Press, January 2000) is a comprehensive "therapy in
a book" with twelve business therapy sessions for the woman entrepreneur. Author,
Marcia Rosen, a recognized expert in women's business issues identifies twelve major
challenges for women business owners and offers "sessions" instead of chapters.
Readers are able to check off their own "MindBlock" and "RoadBlock"
symptoms at the beginning of the book. Then, in each session the truths of the symptoms
experienced by these women are revealed, and the author offers practical wisdom through
anecdotes. With her own story on each issue, proven solutions are provided at the
end of each session.
The 12 therapy sessions are:
Exhausted and Overwhelmed
Fears and Anxiety Attacks
The Great Pretender(The Orgasm Syndrome)
Wishful Thinking (The Scarlett O'Hara Syndrome)
Dealing With Crisis
Unblocking the Mind and the Road
The key to success, according to Rosen is recognizing your symptoms, discovering
what they are really about and then taking the necessary actions to overcome them.
Women are still struggling to survive and thrive in business and are dealing with
obstacles that interfere with their success and happiness, explains Rosen.
The MindBlocks© are the internal issues that are the limiting mindsets, attitudes
and behaviors that prevent a woman from doing all that is required to be a success
in business. The RoadBlocks are the concrete, external hurdles, from lack of access
to capital, to relationship and family demands to lack of adequate business and personal
support to sexism. How to deal with these issues are handled in the sessions in this
About the Author
An entrepreneur for over 30 years, author Marcia Rosen has been owner for twenty
years of a marketing/public relations agency and consulting firm. She has been consulting,
speaking and training women business owners on how to succeed in business and through
her hundreds of conversations, discovered common themes linking their problems and
concerns. Her book is an answer to their dilemmas and challenges and helps them know
they are not alone in their struggles.
Rosen is frequently quoted in the business and women's press and is a frequent speaker
throughout the U.S. to numerous women's and business organizations. She has been
published in various women's publications and has received numerous awards and recognition
for her work with and on behalf of women. She has been a leader, active in many women's
organizations as a Board Member and as a chair of women's conferences.
From The Woman's Business Therapist
Eliminate the MindBlocks and RoadBlocks to Success
On Money: "Women still do not have the same access to capital as men.
They need to have good information and clarity about the value and power of money.
It's tough to be a success, let alone a role model or mentor when you're afraid to
ask for money that someone owes you."
On Investing In Your Business: "Throughout my many years of working with
women, I have continually found they have a difficult time spending money to grow
their businesses. They will invest in their homes, their children, their clothes,
reshaping and remaking the way the look. Still, they continue to find it hard to
invest in their businesses. It's as if they have no right to invest in something
that can make them successful and financially secure."
On Relationships in Business: "Women have made significant and positive
progress in changing the business culture in setting up their relationships in ways
that allow them to effectively pursue their business ambitions. Women business owners
claim that the most significant challenge they face is being taken seriously. Women
business owners should be taken seriously. There are more than 8 million women bringing
in more than 3 trillion dollars a year into the US."
On Sexual Harassment and Women In Business: "Women are still not treated
equally in the corporate business world. Yet, more and more women are quitting careers
in the corporate world to start businesses of their own. As an entrepreneur a woman
is in control of her own destiny. She doesn't have to depend on senior male management
to promote her. She doesn't have to work twice as hard to prove she's equal to the
task. Sexism in the work place is one of the most motivating factors for women to
be their own bosses."
Copyright 1999 Moxie Magazine All Rights Reserved